About Me
I'm a delivery-focused Product Technologist, promoting outcomes ahead of output.
- Name: Travis Sutherland
- Nationality: British, Australian
- City: London, UK
- Kids: 2!
- Degree: Master & Bachelor
- Email: travsuth@gmail.com
20+ Global D2C products delivered across global markets, driving performance, user engagement, and supporting millions of users worldwide.
Million Subscribers Acquired driving exponential growth across multiple subscriber bases and multiple products through strategic product and technology innovations.
Years of experience delivering robust digital solutions across direct-to-consumer industries.
Industry Awards from Apple, Google, and IBC for Technical, Product, and Design innovation.
My Resume
Lean practitioner with a comprehensive track record in delivering robust digital solutions, focusing on customer-oriented, proprietary developments
Summary
Travis Sutherland
Passionate about Agile methodologies, technology, and continuous improvement. I am a staunch advocate for Lean development, rapid releases, and Behaviour-Driven Development BDD. Extensive experience in automation and data analytics,
- London, UK
- Australian and British Passport Holder
- me@onlinetravis.com
Education
Masters of Digital Media
2005 - 2006
RMIT, Melbourne, Australia
Multimedia based masters by coursework, focussing on the integration of streaming media onto digital distribution platforms. Dissertation "The emergence of digital radio and audio & video on demand"
Bachelor of Web Science & Digital Media
2000 - 2004
Griffith University, Brisbane, Australia
This was a computer science degree that focussed more on developing specifically in HTML, CSS, various JavaScript libraries (like JQuery) and PHP/LAMP stack. This was a brand new degree and I was in the first ever admitted class (and I dont think they could think of a better name for it)
Professional Experience
CEO, Co Founder
2023 - Present
Stealth Startup, London, UK
- Co Founded a B2B2C and developed the prototype & POC in TypeScript and based on AWS, using AWS services
- Conducted fundraising rounds
- Developed the intiial budget forecast and EBITDA projections
- A whole lot more, a Founders job never ends!
Professional Experience
EVP Technology
2021 - 2023
DAZN, London, UK
- Transitioned DAZN from legacy-dependent, third-party frameworks to a proprietary architecture, eliminating vendor constraints and enabling rapid innovation and scalability, directly contributing to a 25% reduction in time-to-market for new features.
- Managed a 400 person team with $200 million budget, optimising cost structures and achieving an $11 million YoY OPEX reduction through strategic partnerships and cloud cost management, significantly improving financial efficiency.
- Re-architected DAZN's data object model, resulting in a 40% improvement in data processing efficiency and enabling faster, more accurate content delivery and personalization.
- Rebuilt the Data team into a fully-fledged Data As A Service (DAAS) function, centralising data management and analytics, driving a 150% increase in user engagement and a 35% boost in targeted ad revenue through enhanced personalization and dynamic ad insertion.
VP Product & Technology
2018 - 2021
Warner Brothers Discovery, London, UK
- Managed a diverse team of 150 professionals across Product, UX, Design, Delivery, and Technology.
- Oversaw a substantial expansion in the subscriber base, growing from 96k in January 2018 to over 1.8 million within 20 months. This trajectory continued, reaching 12 million by the launch of Discovery+ in 2021.
- Successfully executed a technology stack transition, leveraging React.js (Typescript) for the Front End and Java for the Microservices Backend.
- Implemented a state-of-the-art Customer Data Platform, automating CRM, personalisation, and push notifications, delivering a seamless user experience
Global Product, Technology & Programme Director
2016 - 2017
NBCUniversal, London, UK
- Led the development of a new SaaS platform, enabling scalable data processing and analytics.
- Oversaw the migration of infrastructure to cloud-based solutions, improving reliability and reducing costs.
- Implemented CI/CD pipelines and DevOps practices, significantly accelerating release cycles and improving deployment stability.
- Managed a diverse team of developers, fostering a culture of innovation and continuous learning.
My Approach
I believe in simple solutions for complex problems!
Simplicity in Complexity
I strive for simple solutions to complex problems, focusing on clarity and functionality. This approach ensures that my work is easy to understand, maintain, and adapt, providing effective solutions without unnecessary complexity.
Customer-Centric Development
I prioritize the customer in every project, tailoring solutions to their needs. By centering on the user experience, I ensure that products are valuable, intuitive, and genuinely resonate with end users.
Continuous Improvement & Agile
I embrace Agile methodologies, emphasizing continuous improvement. Rapid iterations and learning from feedback drive innovation, ensuring products evolve with market demands and user expectations.
Data-Driven Decision Making
Data guides my decision-making. By leveraging analytics, I enhance user engagement, optimise product performance, and drive strategic outcomes, ensuring that every choice is informed and effective.
Contact Me
Connect with me!
Email Me
travsuth@gmail.com